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is selling on amazon worth it

Is Selling on Amazon Worth it in 2024?

With the ever-evolving landscape of e-commerce, it’s natural to question whether selling on Amazon worth it in 2024. While the competition may seem fierce, the answer is a resounding yes! Here’s why:

tl;dr – Each year, Amazon continues to grow and more and more people buy online. Is 2024 a good year to start selling on Amazon? YES! We don’t believe there will ever likely be a bad year to sell on Amazon.

1. Market size matters: With over millions of sellers and billions of dollars in annual sales, Amazon is a behemoth of the e-commerce world. This translates to massive customer reach for your products, something almost impossible to achieve with your own website. Forget waiting for customers to discover you; on Amazon, you’re already in front of your target audience.

2. Built-in traffic and trust: Amazon attracts millions of visitors every day, making it a platform with built-in traffic. This means you don’t have to spend countless hours driving traffic to your own website. Moreover, Amazon has already established trust with its customers, making it easier for you to build your brand and establish credibility.

3. A plethora of options: Whether you want to sell private label products, retail arbitrage finds, or handmade crafts, Amazon offers a diverse marketplace for a wide range of products. This allows you to find a niche and cater to specific customer needs.

Pros and Cons of Selling on Amazon:


  • Massive customer reach: Millions of potential buyers searching for products you sell.
  • Built-in traffic: No need to invest heavily in advertising or marketing.
  • Established trust: Leverage Amazon’s brand reputation to build your own.
  • Diverse marketplace: Sell a wide variety of products to different audiences.
  • Fulfilment by Amazon (FBA): Outsource storage, shipping, and customer service.
  • Scalability: Grow your business quickly with minimal infrastructure investment.


  • Competition: High number of sellers vying for attention in your niche. You’ll need to do some research for a good private label product.
  • Fees: Amazon charges various fees, including per-unit selling fees and referral fees. Shoppers love Amazon’s free shipping but don’t realizer there is a built in cost.
  • Regulations: Strict policies and guidelines to comply with. These are ever changing like many things. Make sure you stay up to date
  • Limited control: Amazon sets the rules and algorithms, impacting your success. While this is true, they bring a lot to the table.
  • Brand building: Difficult to build your own brand identity on Amazon’s platform. Lots of copy cat products, make sure you differentiate yourself.

Is Selling on Amazon Worth it?

Don’t let the few cons scare you away. With the proper knowledge, you can be a successful Amazon seller. The best part is, there is plenty of education out there. Keep reading below to see if you should take a course.

Should You Take an Amazon FBA Course?

While the learning curve for selling on Amazon can be steep, taking a course can significantly shorten the process and increase your chances of success. A good course will cover the intricacies of finding profitable products, optimizing your listings, managing inventory, and navigating Amazon’s policies. Check out our video below about FBA Courses:

We offer an Amazon seller course free that provides comprehensive training on all aspects of selling on Amazon. This course is designed for beginners and covers everything you need to know to get started and build a successful Amazon business. What is the best Amazon FBA course? A free amazon FBA course 😀

So…Is Selling on Amazon Worth it in 2024?

Yes it is. We don’t believe that Amazon will ever be truly over saturated. Like every business, you will need to make changes, pivot, or rebrand yourself, but we do know, Amazon isn’t going anywhere. Jumpstart your business with the hundreds of millions of Amazon shoppers today! Check out the FULL FREE VIDEO COURSE. Sign up for a free account (NO CREDIT CARD REQUIRED) to access the full video course containing how to sell on Amazon doing Online Arbitrage, Retail Arbitrage, Wholesale or Private Label. I think next year we will likely answer the same question… Is Selling on Amazon Worth it? And the answer will still be yes.

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